EMBA 5350 - Strategic Analysis of Domestic and International Economic Environments

2 credit hours
This course introduces macroeconomic concepts to help participants understand the environment within which they are making strategic decisions. Topics may include: short-run and long-run impacts of government policies on national output, inflation, exchange rates, interest rates and unemployment. Knowledge of macroeconomic concepts helps improve strategic decisions, such as: when to launch new products or programs, which geographic markets to enter or leave first, when and where in the world prospects for economic growth are the best, and when to take defensive positions in anticipation of recessions or inflation.