Dec 26, 2024  
2015-2016 Graduate Catalog 
    
2015-2016 Graduate Catalog [ARCHIVED CATALOG]

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MBA 5220 - Identifying and Accessing Markets

3 credit hours
The focus of this course is on applying analytical skills to enhance business planning, decision-making and the building of a business. In addition to introducing frameworks for evaluating competitive dynamics and market opportunities, this course will equip students with tools to create quantitative models, develop budgets, and analyze productivity and profitability. The PMBA core courses are open only to students in the PMBA program.

Prerequisite Course: ECON 5000, ACCT 5030, ACCT 5040



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