BUAN 5310 - Machine Learning

3 credit hours
Many problems in today’s business require traditional and nontraditional forms of data analysis. In particular, rapid developments in data collection and storage technologies have led to big data sets and new questions; - Amazon collects purchase histories and item ratings from millions of its users. How can it use these to predict which items users are likely to purchase and like? - Yahoo news acts as a clearinghouse for news stories and collects user click-through data on those stories. How should it organize the stories based on the click-through data and the text of each story? - How does Netflix recommend movies to each of its users? An expert’s answer to any one of these questions may very well contain enough material to fill its own course, but basic answers stem from the principles of statistical and machine learning. This course covers fundamental machine learning methodologies on supervised learning and unsupervised learning.

Prerequisite Course(s): BUAN 5201, ECON 5100, calculus