Dec 26, 2024  
2022-2023 Graduate Catalog 
    
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2022-2023 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 5315 - Topics in International Marketing

3 credit hours
Growing importance of international marketing, differences in economic, cultural and political factors between countries, feasibility of using American techniques in performing marketing functions abroad.

Prerequisite Course(s): MBA 5008 or MBA 5080 or MBA 5215


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