ECON 5105 - Managerial Economics

3 credit hours
This course develops a coherent economic framework for effective quantitative decision-making. It develops economic concepts and models for application in a variety of business disciplines. Topics include the role of the analysis of the margin in understanding optimal decisions, production and supply, consumption and demand, elasticity, and market structure. Possible applications will vary depending on class interests; examples include approaches to optimal choice in production or distribution, pricing practices for firms with market power, the relationship between risk and return, implementing “marginal” analysis in managerial accounting, and optimal marketing approaches for new products with an existing brand.

Prerequisite Course(s): Business Calculus